Wednesday 18 November 2015

iROKOtv: SHOCKING STORY OF A CO-FOUNDER

Do you know who one of the founders of iROKOtv is? Would you like to know about where he is coming from? Well, Jason Njoku is co-founder of  iROKOtv. After Jason graduated from the university in 2005, he founded a student focused magazine, Brash. The magazine turned the table on everything politically correct. It captured the ugly underbellies of student life in Manchester.

Although the magazine was successful creatively, Jason and his team got the economics wrong and the magazine only survived three issues. “Commercially it was my most expensive failure. Both in time and money. All in we are talking about 3-years of my life and ~£120,000,” Jason said of the failure.

The failure of these founders is a reflection of the larger entrepreneurship scenery and the reality of existence in general. The British author, JK Rowling summarized it in this quote:

“It is impossible to live without failing at something, unless you live so cautiously that you might as well not have lived at all – in which case, you fail by default.”

In the long run, if you’ve failed at anything, you are on the right track. It’s the way of the winner. Embrace it, then learn from it.

Written by: Gbenga Onalaja

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